VA Spotlight

We love our VAs and do what we can to help the world learn more about them. This week in the VA Spotlight:

Get to Know Mindy Bowman!

Portrait of Mindy BowmanIf you visit my website, you’ll notice a distinctive horse motif. You’re probably asking, “Why the horse?”

There are many reasons, but first and foremost, I am an avid equestrian. I have loved horses for as long as I can remember and faithfully asked my parents every year for a pony at Christmas. (How’s that for dedication?) It wasn’t until I was a parent of my own little ones before my dream was realized. I have been happily riding for over 20 years now.

The other reason for the horse is that it demonstrates my dedication and commitment to excellence. Being an equestrian you have to be committed to improving your riding (being the best you can be), you have to be committed to your teammate (your horse) and he or she to you. And you both have to be committed to making your team successful. To me, that is the perfect analogy of what it means to have a great virtual assistant/client relationship…or any relationship. All three things must be present for the relationship to be a success. Whether I’m competing at a horse show or I’m partnering with my clients in their newest ventures, my commitment and dedication are an essential and integral part of me and how I work.

Another thing you should know about me is that I love to make things pretty. Whether that is designing logos, websites, print and packaging graphics or social media images, I truly believe that even functional things should do more than just serve a purpose. They should look nice and tell a story of love, care, and attention to detail that leaves the user with a feeling of being truly appreciated.

On the flip side, I am a happily married mother of seven kids: four girls and three boys (most of them grown and on their own). We are a blended family that fits together like a big, beautiful puzzle. Along with Bold (a feisty Arabian who is now enjoying retirement) and Penny (a Thoroughbred-Warmblood Cross who is a spicy Jumper and is taking me to a whole new level in my riding), I have three other four-legged critters that I adore…Nimbus (a Pembroke Welsh Corgi who thinks the world is one big playground), Lucy (a Jack Russell Terrier who hunts anything that moves) and Samm (a black German Shepherd who thinks playing fetch is the best thing ever). You can imagine there is a lot of zooming around and barking in my house…and sometimes that includes the dogs!

In between my family, riding and business commitments, I am a very active volunteer in my church and other community organizations.

There is something magical that happens when a horse and rider click. They become one, seamless team harnessing all that power to make their ride look effortless. It takes a lot of trust for this magic to happen, which is why the relationship I have with my clients works so well. I love my clients because they are trustworthy and honorable, value relationships, have big goals, realize they can’t do and get everything they want by themselves, don’t take themselves too seriously and think laughter is important.

Being a VA and having my own business is probably the most rewarding thing I have ever done. I am so happy that I found AssistU. I wouldn’t be where I am today without this awesome community!

For more information about Mindy Bowman, please visit her website at and be sure to listen to the interview she did for the recent Interview With a VA series!

“Be so good they can’t ignore you.”
– Steve Martin